Head of Gifting & Packaging

At Swarovski, you don’t just join a brand - you help reinvent one of the most iconic names in fashion and design. Here, bold ideas matter, creativity drives change, collaboration is valued, and your work shapes how the world experiences brilliance. If you’re ready to push boundaries, grow your skills, and leave your mark where innovation meets timeless elegance, we’re ready for you. 

We are looking for a strategic and creative Head of Gifting & Packaging to lead the development of our global packaging ecosystem and gifting strategy.

This role sits at the intersection of brand experience, innovation, sustainability, and customer engagement, ensuring that every touchpoint — from product packaging to gifting moments — elevates the brand and creates meaningful connections with our audiences.

About the job :

You will own both the end-to-end packaging development lifecycle and the definition and execution of gifting strategies, working cross-functionally with brand, creative direction, product development, procurement, supply chain, and external partners.

Your responsibilities include, but are not limited to:

Packaging Strategy & Development

• Define and drive the global packaging strategy, aligned with brand positioning, sustainability goals, and business objectives
• Oversee the end-to-end packaging development process and ensure packaging delivers a best-in-class unboxing experience across all channels (e-commerce, retail, wholesale)
• Partner with design, supply chain, and procurement teams to develop innovative, premium, and functional packaging solutions that are feasible, cost-efficient, and scalable

Gifting Strategy & Execution

• Define and implement a cohesive global gifting strategy for clients, partners, and internal stakeholders
• Manage the development of gifting assortments, including product selection, packaging, and personalization elements
• Track performance and impact of gifting initiatives (engagement, loyalty, brand perception)

Innovation & Sustainability

• Drive innovation in materials, formats, and technologies to push the boundaries of packaging and gifting experiences
• Ensure alignment with sustainability commitments (eco-design, recyclability, reduced footprint, responsible sourcing)
• Stay ahead of industry trends in luxury packaging, experiential gifting, and customer experience

Project Management

• Lead and coordinate cross-functional projects across creative, product, marketing, operations, and external suppliers
• Manage timelines, budgets, and priorities across multiple initiatives
• Build and maintain strong relationships with vendors, agencies, and production partners

About you:

We are looking for a unique and amazing talent, who brings along the following:

• University degree; Engineering background strongly preferred, ideally combined with marketing or brand experience
• 15+ years of experience in packaging, product development, brand experience, or merchandising, ideally within premium/luxury or consumer brands
• Proven track record in leading packaging innovation and development on a global scale
• Strong experience in conceptualizing and executing gifting or experiential strategies
• Deep understanding of materials, production processes, and supply chain constraints
• Strong vertical & lateral leadership skills
• Highly creative with a strong aesthetic sensibility and attention to detail
• Strategic thinker with the ability to translate vision into operational execution
• Excellent stakeholder management and communication skills

What we offer: 

You can expect a range of benefits, including:  

• Learning and career development programs to help you grow
• A global employee assistance program offering support in the areas of mental, physical, and emotional health, managerial support as well as financial and legal matters
• Hybrid and flexible work options to support your work-life balance
• Paid volunteering leave to support causes that matter to you
• Exclusive employee discounts on Swarovski products
• Full coverage of accident insurance
• Attractive pension fund conditions
• Subsidized public transportation or free parking
• Employee canteen with buffet

About Swarovski

Swarovski creates crystal-based products of unique quality and craftsmanship that bring joy and celebrate individuality. Founded in Austria in 1895, we design, manufacture, and sell the world’s finest crystals, gemstones, Swarovski Created Diamonds, zirconia, jewelry, accessories, and home décor. 

Sustainability and responsibility are at the heart of our brand, from circular innovation to diversity, inclusion, and the philanthropic work of the Swarovski Foundation. We empower people to express their individuality with confidence and respect, and we believe that different perspectives make us stronger. 

Swarovski is an equal opportunity employer. We are committed to fair, inclusive recruitment and to building a workplace where everyone feels they truly belong. 

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