Boutique Manager & Hospitality Coordinator (M/F, 100%)

Position

Join TAG Heuer, where heritage meets innovation. Since 1860, TAG Heuer has fused Swiss avant-garde watchmaking with the high stakes of sport. Passion, bold design, and technical mastery bring our craftsmanship to life. Here, your ambition is supported by tailored learning opportunities, a stimulating and inclusive culture, and the resources you need to win—every day. Together, we shape the future of watchmaking and take on new challenges. Are you ready to make a difference with us?

Start date: October

Job responsibilities

• Drive Sales Performance at the Boutique
• Be an exceptional ambassador for TAG Heuer, immersing clients, partners and employees in the world of TAG Heuer at our manufacture to drive sales
• Manage boutique activations through events and develop initiatives to drive client traffic to the manufacture
• Collaborate closely with the Heritage team and internal stakeholders in La Chaux-de-Fonds to ensure maximum engagement and provide exceptional visits to clients, partners and employees
• Achieve individual and boutique sales targets through expert selling techniques
• Manage internal sales for TAG Heuer staff within the HQ boutique

• Develop Client Relationships with Unforgetable Visits

• • Build indelible client connections through exceptional tours of the museum and manufacture
  • Work closely with the hospitality team to ensure seamless execution of visits
  • Build strong relationships with TAG Heuer’s most valued clients to provide an exceptional experience in partnership with the clienteling team and regional markets/partners
  • Communicate the TAG Heuer story and brand values with enthusiasm at the highest level
  • Engage with wholesale and boutique staff in other regions to help strengthen client relationships
  • Stay up to date on industry trends, news, and relevant social media channels to enhance engagement with clients

• Ensure Operational Excellence
• Oversee daily boutique operations in coordination with management
• Utilize retail tools (CEGID, Salesforce) effectively
• Oversee after-sales processes until product return
• Ensure consistent visual merchandising standards
• Foster a positive, inclusive, and supportive work environment
• Ensure boutique maintenance and compliance with internal policies in collaboration with the General Services team

Profile

• Minimum 2 years of experience in the luxury industry, ideally watchmaking
• Unrivaled passion for TAG Heuer and the watchmaking industry
• Strong sales and client service track record
• Excellent communication and interpersonal skills; fluency in French and English is required, and additional languages are a plus
• Proven clienteling ability and customer focus
• High commercial awareness and attention to detail
• Proficient with retail/CRM tools (e.g., CEGID, Salesforce)
• Excellent personal presentation

Additional information

Please note that this Boutique Manager position is based at TAG Heuer’s headquarters. As such, the boutique is closed on weekends, and the role follows standard office hours.

Your benefits at TAG Heuer (non-exhaustive list):

• A minimum of 5 weeks’ vacation, additional bridge days off, and extra leave days granted due to the company’s closure between Christmas and New Year
• Sabbatical leave up to 6 months, with continued pension coverage
• Attractive monthly contribution toward health insurance and access to competitive pension and benefits plans
• Financial contribution toward public transportation passes and meal expenses
• Tailor-made onboarding program
• Career and development opportunities within the LVMH Group (internal training, mentoring, international mobility, and much more!)
• Exclusive discounts on selected TAG Heuer and LVMH products

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As an EDGE Certified organization, we are committed to creating a fair, equitable, and inclusive environment for all employees. Our ambition is to set industry standards and inspire our teams through an inclusive culture where every voice is heard and valued.